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Pay It Forward

Douglas Sorocco over at rethink(ip) [1] passed along a story [2] about his encounter with a kind stranger at Starbucks [3]. Naturally, he thought of us given the coffee theme of the event.

While we don’t endorse any particular coffee shop, we’ve been known to frequent the Starbucks at Fourth and Main quite a bit and have had many good exchanges there. But, more often that not, I hurry along about my business and forget to do something nice for others. This week, I’ll make an extra effort to pass along a bit of goodwill. It’s the little things that make the difference.

Let me know if someone’s done something nice for you lately.

*Side Note: Starbucks Gossip [4] reported [5] that Starbucks has opened 1,672 stores so far this year — exceeding its 2005 target of 1,500. Also, sales were up 10% in September, thanks in part to the Pumpkin Spice Latte [6].